SIGNATURE Group and Scanwolf Corporation announces Strategic Collaboration to Penetrate Local Project & Retail Market The SIGNATURE Group, Malaysia’s leading kitchen manufacturer and total home and living customised solutions provider announced a new strategic collaboration with Scanwolf Corporation Berhad as the Company continues to boost both its project and retail business segments by focusing on building strategic partnerships with leading brands and business corporations.
On 20 April 2022, Signature International Berhad (Signature), via its wholly-owned subsidiary, Signature Cabinet Sdn Bhd signed an agreement for exclusive distributorship with Scanwolf Marketing Sdn Bhd, a wholly-owned subsidiary of Scanwolf Corporation Berhad (Scanwolf).
The agreement signing event was held in conjunction with the official launch of Scanwolf’s flagship showroom at Kota Damansara. The companies were represented by their key executives, Mr KS Lau, Chief Executive Officer of Signature Cabinet Sdn Bhd’s Project Business, Mr Skyler Chong, Chief Executive Officer of Signature’s Retail Business, and Mr Tan Yann Kang, General Manager of Scanwolf Marketing, and witnessed by distinguished guests from Scanwolf Corporation including Chairman Tan Sri Dato’ Sri Hj. Syed Zainal Abidin Bin Syed Mohamed Tahir, Deputy Chairman Dato Seri Dr Sherwin Chew, Executive Directors Dato’ Cheong Chen Khan, Dato’ Tan Sin Keat and Mr Ng Chee Wai, along with all the media representatives.
The strategic collaboration between Signature, leading kitchen supplier and the record holder of the largest kitchen retail network and corporate project segments in Malaysia with Scanwolf, the only local resilient flooring manufacturer in Malaysia specialising in both residential and commercial sector with an annual capacity of up to 1.6 million square meters is expected to create value to both of its clients in the B2P, B2B and B2C segments, with a strong focus on project sales.
Signature Cabinet Sdn Bhd’s Project Business’s Chief Executive Officer, KS Lau said: “The exclusive distributorship is in line with our plans for strategic growth in the project segment, and we are proud to establish a collaboration with Scanwolf, a company that is committed to delivering high quality ecofriendly flooring materials using the latest state-of-the-art engineering and technology.”
“With Signature’s premium branding and proven track record of more than 26 years in the corporate project segment, the inclusion of Scanwolf’s innovative product offerings will be an added value to our offerings to developers for upcoming property developments,” he added.
Both companies will seek to pool their respective resources and expertise to join forces in penetrating both the project market and consumer market. To effectively penetrate the B2B and B2C segments, Scanwolf Marketing Sdn Bhd had also entered into a Distributorship Agreement with another of Signature’s wholly-owned subsidiary, Signature Distribution Sdn Bhd, leveraging its established and largest retail network offering total home and living customised solutions.